The Best Perfume to Match Your TikTok Aesthetic

Oleg Gekman/

Perfumes are more than something you wear; they can act as an extension of our personalities and can reflect the fashion style or aesthetic we want to show to the world. With the rise of TikTok and its various trending aesthetics, finding the perfect perfume to match your vibe has never been easier. From e-girl to cottagecore and everything in between, here are 15 different perfumes that will compliment 15 different TikTok aesthetics.

E-Girl: Yves Saint Laurent Black Opium

Yves Saint Laurent/

For those who are drawn to the edgy and bold e-girl aesthetic, try Yves Saint Laurent’s best-seller Black Opium. This fragrance opens with pear, orange blossom and a hint of pink pepper. As it dries down, notes of coffee, licorice, vanilla and jasmine shine through. Just like the oversized clothing and eccentric hairstyles that e-girls wear, this scent is sure to make a statement.

Cottagecore: Maison Margiela Replica Springtime in a Park

Maison Margiela/

While the cottagecore aesthetic may look like a fashion trend at first glance, there is more to it at its core. The style of dressing associated with the cottagecore aesthetic is full of rustic linens, vintage embroidery, and plaid and gingham patterns in earth tone colors, but true advocates of this aesthetic know that it is centered on ideas of simple living and harmony with nature. Maison Margiela’s Springtime in a Park is the perfect embodiment of these ideals. With notes of lily-of-the-valley, this fragrance captures the essence of frolicking through fields of blooming flowers.

Dark Academia: Commodity Book


If you want to channel your inner scholar, then Commodity’s Book is the perfume for you. The dark academia aesthetic celebrates the minute joys of reading indoors on a rainy day in an echoing library or magical, gothic hallways that look like you’re in a castle. The crisp, woody fragrance notes of Virginia cedar, cypress, eucalyptus and sandalwood does just that by invoking a sense of intellectual sophistication and onjuring the warmth of a quiet moment curled up with a good book.

Clean Girl: Glossier You


The clean girl aesthetic has been quickly gaining popularity across social media, and for good reason. This trend embraces a natural and effortless look while maintaining a polished and clean appearance. If you’re looking for a fragrance that is simple and clean like a “clean girl,” try Glossier You. This subtle yet charming scent features notes of iris, ambrox, and musk, blending perfectly so that you smell like you, but better.

Coconut Girl: The 7 Virtues Coconut Sun

The 7 Virtues/

For capturing the carefree and beachy vibes of the coconut girl aesthetic, The 7 Virtue’s Coconut Sun is the ideal perfume for you. This fragrance opens with notes of coconut water and citruses, immediately bringing you in with a tropical feeling. Frangipani, sea salt and vanilla come into play as the scent dries down, making this the perfect perfume to wear during summer days, or even if you want to get in touch with memories of fun summer days all year long.

Indie: Le Labo Santal 33

Le Labo/

The indie aesthetic primarily consists of gender-neutral fashion, such as striped T-shirts, jeans, leather jackets and flannels. For a gender-neutral perfume that matches the indie vibe, Le Labo’s Santal 33 is an excellent perfume to try. This unique – and sometimes polarizing – fragrance features notes of sandalwood, cardamom and violet, which develops into a green, floral and woody scent that can work for any occasion and for any gender.

Grunge: Tom Ford Cherry Smoke

Tom Ford/

When you think of grunge bands like Nirvana or Pearl Jam, it is not surprising if you associate the smell of cigarettes, ripped jeans and combat boots with them. If you’re looking for a fragrance that will compliment your grunge aesthetic, consider adding Tom Ford’s Cherry Smoke to your everyday routine. This luxurious and rich cherry notes is blended with leather, smoke and woody notes, which adds a masculine and sultry element to an otherwise fruity and playful note like cherry.

Coquette: Dior Miss Dior Blooming Bouquet


If you’ve been on TikTok, Instagram or Tumblr within the past six months, then you have been more than likely to come across the viral coquette aesthetic. This fashion and lifestyle trend, which stems from the French term for flirtatious and fashion-conscious, focuses on all things girly – lace, ruffles, bows, and (of course) the color pink. Not only does Dior’s Miss Dior Blooming Bouquet contain notes of delicate pink florals like sweet pea, peony and Damask rose, the bottle is also pink and has a bow tied on it for display. What isn’t there to like about fragrance?

Y2K: Bath & Body Works Cotton Candy Clouds

Bath & Body Works/

Since the rise of social media, Y2K – short for Year 2000 – has become a broad term to describe the social culture of the world between the late 1990s to the early 2000s. Some icons and trends that are associated with this period are Paris Hilton and Nicole Richie, leopard prints and Juicy Couture sweatsuits. As an addition to this iconic trend, consider Bath & Body Works’ Cotton Candy Clouds body spray. This fragrance has notes of spun sugar, vanilla and whipped cream, which is not only super sweet, but embraces the nostalgia and easygoing attitude of this time period.

Witchcore: Kuumba Made Tunis

Kuumba Made/

If you’re a lover of all things mystical and magical, then the affordable Kuumba Made Patchouli perfume oil may be the ideal scent for you. This concentrated perfume oil only has one scent – patchouli – which is known in witchcraft as being particularly helpful in releasing negative emotions such as anger, fear and sadness. Whenever you’re looking for something to open your mind, enhance your spiritual connection or understanding, or treat physical conditions such as relieving headaches, reducing acne or controlling appetite, this fragrance oil is sue to fit the effects needed for your specific lifestyle.

Quiet Luxury: Maison Francis Kurkdjian Baccarat Rouge 540

Maison Francis Kurkdjian/

Quiet luxury is a concept that focuses on understated sophistication, elegance, and high-quality craftsmanship without the need for flashy displays of wealth. It is about showcasing a refined sense of style and taste through subtle, understated design and luxurious materials. If you’re looking for a fragrance that fits the quiet luxury aesthetic, look no further than the viral Baccarat Rouge 540 perfume from the house of Maison Francis Kurkdjian. This luxurious fragrance features notes of saffron, jasmine, and amberwood, which not only adds an air of elegance, but creates a unique and memorable aura that will linger in the memory of anyone you interact with.

Art Hoe: Floral Street Sunflower Pop

Floral Street/

The art hoe aesthetic is based around a love for art, a connection to nature, painting, and flowers. To connect with your inner artist, try wearing Floral Street’s Sunflower Pop. Not only does this perfume contain citrusy and yellow scents like passionfruit, bellini accord and vegan accord, this fragrance was also created as a collaboration with the Van Gogh Museum in Amsterdam to support the works of the well-known painter Vincent van Gogh. A perfume can’t get any more creative or artistic than this one!

Office Siren: Tom Ford Black Orchid

Tom Ford/

The office siren aesthetic has risen in popularity over the past few months, and for good reason. This fashion trend that started to make waves in late 2023 exudes a sense of power, sophistication, and cutting-edge design. It is perfect for a modern workplace that values style and functionality. With notes of black truffle, black orchid and patchouli, this scent adds a sense of mystery and allure while also being tolerable to wear everyday during work.

Vintage Americana: Chanel No. 5 Eau de Parfum


Do you love anything associated with the 1950s-1960s era, like vintage cars, jukeboxes, babydoll dresses and gingham patterns. Even though this iconic fragrance from Chanel was first released in 1986, Chanel No. 5 is the perfect fit to the vintage Americana aesthetic. This scent features notes of aldehydes, rose, jasmine, and sandalwood. Although it is a unique fragrance that smells differently on everyone, Chanel No. 5 is a timeless and classic fragrance that will work well for any occasion.

Vanilla Girl: Ariana Grande Mod Vanilla

Ariana Grande/

The vanilla girl aesthetic is often described as sweet, feminine, and classic. It typically involves soft, muted colors, delicate patterns lace and florals, and it invokes a sense of innocence and purity. Ariana Grande’s Mod Vanilla perfume fits perfectly with the vanilla girl aesthetic as it captures the essence of sweetness and femininity. The fragrance combines notes of warm vanilla, creamy musk, and soft florals, creating a dreamy and romantic scent that is enjoyable for fans of all things sweet, soft and cozy.


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